How to Add a Manager to Google Business Profile

Adding a manager to your Google Business Profile is important to keep your GBP updated and attract more local customers.

Being a small business owner means you are working on several tasks simultaneously. As a result, your Google My Business Profile management may often get ignored.

When you know how to add a manager to Google Business Profile, you can easily assign the responsibility of managing your local business profile so that it remains up-to-date and brings in potential customers.

In this article, we will learn how to add an admin or a manager to your Google Business Profile.

Google Business Profile Roles

There are two primary roles within the Google Business Profile: owner and manager.

The owner can invite other users to become co-owners or managers. The primary ownership stays with the actual owner unless the ownership is transferred to another user.

Here are the different GBP roles and responsibilities:

• Owners: Each Business Profile can have multiple owners but only one Primary owner. Only owners can add or remove users. Also, a primary owner can’t remove themselves from a Business Profile until they transfer primary ownership to another user.
• Managers: The new owner or manager of a Business Profile must wait for 7 days before they can manage all the features. Managers can remove themselves from a profile. However, they can’t remove the Business Profile and can’t manage users.

How to Add a Manager to Google Business Profile 

Here are the steps to add a manager to your Google Business Profile:

Step 1: Sign in to Your Google Business Profile Account

Sign in to your GBP account where you wish to add a manager.

Make sure you login to the same account where you are the owner of the business. Remember, you can’t add managers to an account where you aren’t the owner.

To sign in, go to your Google Business Profile dashboard and click on "Manage now."

Now, click on the Business Name where you wish to add a manager. 

You will be redirected to the Google search page showing your business listing. 

Step 2: Select Business Profile Settings

Click on the 3-dot icon located near the top right of the search results, and select "Business Profile Settings" from the menu.

Step 3: Click on the People and Access Option

The "People and access" option in Google Business Profile allows you to manage users associated with your profile. You can use this option to add new users, assign roles, and remove users.

Step 4: Add Your New Manager To Your GBP Account

Now it’s time to add a manager to your Google Business account. 

Click on the "Add" option and enter the email address of your new manager. Make sure the email address is valid that you entered otherwise this process will not work.

Step 5: Select The Role You Would Like To Assign To Your New Manager

Next, select your new manager’s role. You will see two options: owner and manager.

Select the "Manager" option to allow that person to make changes to your Business Profile.

In a Google Business Profile, a manager has the authority to update business information, engage with customer reviews through responses, and post updates and photos to enhance the business's online visibility. 

However, unlike an owner, a manager does not have the capability to delete the business profile or control other users' access.

Once selected, click the "Invite" button and send an invitation to your new manager. Doing so, Google will send a notification email to that person along with a link to accept your invitation to become a manager to manage your GBP account.

How to Remove a Manager from Google Business Profile 

To remove a manager from your Google Business Profile is pretty much the same process as adding one, just with a few additinal steps.

Here are the steps to remove a manager from your GBP account:

Step 1: Sign in to Your Google Business Profile Account

Sign in to your GBP account where you wish to remove a manager. 

To remove a manager from any GBP account, you should be the primary owner of that account.

Remember, you can’t remove managers from any Google Business account where you aren’t the owner.

Go to your Google Business Profile dashboard and click on "Manage now." 

Now, click on the Business Name where you wish to remove a manager.

You will see the Google search page with your business listing. 

Step 2: Select Business Profile Settings

Select “Business Profile Settings" from the right.

Step 3: Click on the People and Access Option

Here, you will see a list of people you have granted access to.

Step 4: Remove An Existing Manager From Your GBP Account

Select the email of the person you want to remove, then click the "Remove person" button.

Please note: If you are unable to remove a person from an account, then this probably means:

• You are attempting to remove the primary owner from the profile.
• You are signed in as a manager.    

So, make sure you are correctly logged in from an email id where you have primary ownership access to a GBP account. 

Can Multiple People Manage a Google Business Profile? 

Yes, multiple people can indeed manage a Google Business Profile by being assigned different user roles such as 'Owner' and 'Manager'. 

Owners have full control and can make all changes., They can add or remove other users, and there can be multiple owners, though only one holds the primary owner status with rights to transfer ownership. 

Managers, while having access to most of the operational capabilities, do not have the authority to remove the business profile or alter user roles.